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Demand · Research First, Spend Second

Marketing where every dollar is tracked to a lead, booking or sale

Most marketing retainers sell activity. Mini-Labs sells outcomes: paid, organic and lifecycle marketing built on real market research, with every dollar tracked through to a lead, a booking or a sale — and honest reporting when something isn't working.

Marketing performance dashboard tracking paid and organic campaigns managed by Mini-Labs
What's Included

Everything this system covers

  • Market, audience and competitor research before any spend
  • Google & Meta advertising with weekly optimization
  • Content and social strategy that compounds
  • Email & SMS lifecycle: welcome, nurture, win-back
  • Full-funnel analytics wired to revenue
  • Monthly reporting a business owner can read in five minutes
Google Ads Meta Ads Content strategy Email & SMS Market research Funnel analytics Landing pages
Proof

Measured outcomes, not promises

44%
Lower cost per lead — Dignosco
61%
More applications
3x
Organic traffic growth
Cost per lead down 44% while applications rose 61%. — Dignosco
FAQs

Common questions, straight answers

For paid channels, most GTA service businesses see reliable signal from $1,500–$3,000/month in ad spend plus management. Below that, we usually recommend starting with reviews, local SEO and lifecycle email/SMS — channels that compound without auction costs. Your audit tells you which applies.

Three ways: research before spend (we study your market before proposing anything), revenue-wired tracking (every campaign is measured in leads and sales, not impressions), and honest kill-switches (we pause what isn't working and tell you why — even mid-retainer).

No. Engagements are month-to-month after an initial 90-day runway (the minimum honest window to judge paid and organic performance). Clients stay because the numbers work, not because a contract traps them.

Let's scope this for your business

A free 30-minute growth audit, honest go/no-go advice, and a fixed-scope proposal within 5 business days.

Book a Free Growth Audit